Welcome to Violet

We transform how Australians navigate life's later chapters through practical guidance and emotional support. Having helped over 30,000 people nationally, we understand every journey is unique.

Don't know where to start? Violet is here to help

Whether you're planning ahead, caring for a parent, partner, family member or friend, or grieving a loss.

Guideline

FREE

A personalised first conversation to understand your situation and connect you to the right support.

Guided Support Program

PAID

Ongoing 1:1 support from a Violet Guide with practical guidance and emotional care. $100 for a 45-minute session.

Resources

Library of wisdom, tools, and resources to help you navigate this stage of life.

Join Our Online Community

Connect with others navigating similar journeys in a supportive, understanding environment.

Agehood: The Podcast for Life's Messy Middle

Hosted by Melissa Reader, CEO of Violet, Agehood explores the tangled tender mess of love and duty when you're caring for ageing parents, raising families, and trying to care for yourself.

From 3am hospital visits to missing school plays, from guilt to unexpected joy—this is the real story of the Sandwich Generation. Featuring Australia's most trusted voices sharing intimate conversations about what it really takes to care for those we love.

If you're caught between caring for everyone else and finding yourself, this is your show.